BMS offers consultancy across a broad spectrum of marketing-related areas, including strategic marketing planning, digital transformation, implementation support, brand optimisation and customer relationship management.
BMS typically works alongside client management to develop and implement strategies that deliver business success.
BMS experience spans a comprehensive range of marketing related areas.
Our Specialized Offerings
Acquisition Target Evaluation
Expansion of business through acquisition requires a comprehensive evaluation of the the target organization's resources and assets. BMS offers a step-by-step assessment of the target organization to make informed decisions.
Branding & Positioning Optimization
Establishing a distinct brand identity and strongly positioning products is essential for growth of brand equity in a competitive market. At BMS, we facilitate the execution of the best brand optimization and positioning strategies.
Business Partner Management
Maintaining well-founded partnerships bring a wealth of resources, subject matter expertise and industrial knowledge that bring immense value to business functions. BMS ensures the identification and optimization of the collective strengths of partnerships in businesses.
Customer Relationship Management
Customer Relationship Management is crucial to the development and prolonged sustainability of businesses. Developing a solid understanding of your customer's requirements is at the core of delivering quality services and maintaining strong customer relationships.
At BMS, we enable you to anticipate customer's needs by following a systemic approaches and developing a customer relationship strategy customized to the needs of the customer.
Digital Marketing Strategy
Having a pronounced digital presence is of utmost importance in this technology-driven era. BMS brings to you novel digital marketing strategies tailored to your requirement to drive engagement to your brand.
Market Strategy Development
At the core of a successful launch of a product in the market is a well-defined marketing strategy. At BMS, we ensure the development of comprehensive customized to your organization's requirements while evaluating the environment of the launch.
Marketing Planning & Models
Developing a solid marketing strategy requires planning of resources and curating models that would best achieve the marketing goals of an organization. At BMS, we evaluate the current state of the organization to create customized marketing models that align strongly with the organization's vision for growth.
New Product Development
Innovation is fundamental to growth and sustainability in ever-evolving global environments. At BMS, we facilitate the development of products that bridge gaps in the market as well as those that accentuate current products.
Segmentation & Targeting
Segmenting customers based on various characteristics is a fundamental activity of developing more personalized targeting strategies. BMS takes into consideration a number of factors to carefully curate these market segments for quality marketing outcomes.