bms offers a comprehensive series of training courses on marketing and market research.
bms in-company training seminars typically focus on the client company's own product
range and market, thereby insuring the link between marketing and the company's business
bms offers marketing training courses and seminars across a broad spectrum of marketing
related areas, including:
Marketing of Services
New Product Development
bms range of courses are targeted to companies wishing to undertake in house courses
for their professional staff. Click to view our 'Training Needs Assessment'
bms training methodology combines the principal of "learning by doing" with practical
application of marketing theory.
bms in-company training programmes of 1 to 3 days duration are offered. The programmes
typically focus on the client company's own product range, thereby insuring the link
between marketing and the company's business processes. Customised case studies and
exercises can be developed to reflect the company’s priorities and orientation.
bms consultants include instructors with MBA level training experience plus extensive
professional experience in various fields of marketing.
bms managing director Richard Beswick has instructed MBA level marketing at the City
University (USA/CH/D), the European University (B/CH), Zurich University of Applied
Science (CH) and Swiss Insurance Training Centre (CH), as well as numerous in company
courses and seminars on marketing.
bms can work alongside client's training personnel or independently to develop and
deliver courses and seminars.